Ahead of the election, a “jota defense” of LGBTQ Latino organizers, activists, drag performers, and culture workers formed to inspire civic engagement in key battleground states, and to remind Latino communities that everyone can play a role in the presidential election—including those who cannot vote because of their immigration status.

Vota Jota, an innovative digital campaign organized by Latino advocacy organizations Familia: Trans Queer Liberation Movement (TQLM) and Mijente, has spent the last several weeks getting trans and queer Latino people registered to vote in Arizona, Florida, and North Carolina while also working directly with undocumented culture workers to create and disseminate educational materials. Queer undocumented filmmaker Armando Ibañez said the Vota Jota campaign is reclaiming the word “jota,” which is the equivalent of “queer” in Spanish. In partnership with the Center for Cultural Power, Ibañez created a series of educational videos featuring messages from nine undocumented LGBTQ activists speaking on the importance of the 2020 elections.

According to the Williams Institute at UCLA School of Law, 21% of LGBTQ people are not registered to vote, 22% of registered LGBTQ voters are Latino, and 13% are Black. Familia TQLM says these numbers indicate there is a lot of work to be done when it comes to reaching trans and queer Latino communities.

Familia TQLM Campaign and Organizing Director Úmi Vera told Prism that the work the organization is doing is “unique.” Familia TQLM uses direct action tactics in advocating for the abolition of ICE. As state violence ramped up under the Trump administration, Vera said the organization decided to launch Vota Jota instead of standing on the sidelines for the 2020 presidential election.

“Our ultimate goal is to empower trans and queer immigrant folks. We want them to know how to register to vote and how to have conversations about the importance of voting with their loved ones who are able to vote,” Vera said. “The way I see it, we are integrating electoral strategy into our radical abolitionist politics.”

The Vota Jota campaign does come with a list of demands: universal basic income; universal health care for all; housing; abolishing Immigration and Customs Enforcement (ICE) and the police; and ending the criminalization of trans-queer workers, including sex workers, drag performers, day laborers, and service and retail industry workers, among others.

“An incredible amount of people are not eligible to vote in the Latinx community because they have been disenfranchised through the criminal justice system, and our people are disenfranchised because of their immigration status, which leaves millions of our parents, family members, and beloved queer and trans siblings unable to vote,” Vera said. “Organizing around this election is just another strategy in our toolbox, and it is allowing us to strengthen our movement by building this campaign with queer and trans organizations and organizations that do civic engagement work.”

This includes the Arizona chapter of Poder Latinx, North Carolina’s Siembra NC, and Florida’s QLatinx, which formed after the Pulse Nightclub massacre that took the lives of 49 people, most of whom were members of the queer Latino community. The strategies for engaging voters have varied significantly in each of these battleground states, but all seek to speak directly to LGBTQ communities.

Poder Latinx has historically focused on civic engagement, but this year the organization partnered with as part of the Vota Jota campaign. What emerged was the Drag Voter Squad, a group of Arizona-based drag performers working in coalition to produce voter education materials. As part of these efforts, Poder Latinx has also organized webinars, know-your-rights toolkits, streaming debate parties, and phonebanking events the organization called “drag-a-thons.”

The Arizona state director for Poder Latinx Adonias Arevalo is a queer and undocumented drag performer. In fact, Arevalo was the first Deferred Action for Childhood Arrivals (DACA) recipient to compete in the Miss Gay America drag pageant.

“I’m the state director for a civic engagement organization, but I’m also a drag performer so everything I do is with this queer lens. For me, drag has always been political and drag is another organizing tool that I can successfully use to reach young voters,” Arevalo said. “I can’t vote, but that doesn’t mean I don’t have a role to play in this election.”

Of increasing concern to organizers is the voter suppression that LGBTQ people of color may face at the polls this year—especially if their identification doesn’t match their gender identity. In this election, there are 35 states that have laws requesting or requiring voters to show some form of identification at the polls. Arizona has one of the strictest laws in the nation. This is why Poder Latinx has focused heavily on know-your-rights trainings.

“There are layers to being a LGBTQ voter. It’s not always as simple as showing up at your polling place. This is why we want to make sure that LGBTQ people understand how to navigate this very unjust system,” Arevalo said.

This is also a concern for Siembra NC. The organization is best known for its advocacy on behalf of Latino immigrants in North Carolina and for its organizing against anti-immigrant sheriffs, but the group’s new Queer Caucus aims to turn North Carolina into a place of power for queer Latino community members.

Cris Batista is a member of Siembra NC’s Queer Caucus and as part of the Vota Jota campaign, she and other members have focused on voter registration and voter education, especially as it relates to the intimidation Spanish speakers may face at the polls.

North Carolina is a purple state where 28% of the region’s 890,000 Latino residents are eligible to vote. Batista told Prism there is little outreach in these communities and in rural areas like Alamance County, there is an “outright anti-Latine atmosphere.” Voting as a Latino person in a hostile area gets more complicated if a person presents as queer, Batista said.

“We are working hard to make people feel safe if they are speaking Spanish at the polls and are queer presenting,” Batista said. “The other goal is to really support our undocumented queer community and to let them know that we understand voting is a privilege they don’t have, and we are going to use this privilege to vote with them in mind as we fight for a better future.”

QLatinx Executive Director Christopher Cuevas told Prism that in the rare instances that campaigns seek to engage Latino voters, a “blanket identity gets wrapped around the community,” one that erases LGBTQ people, Afro-Latino populations, and other groups.

“We’re not a monolith. We’re very diverse—that includes our cultural practices, ethnicities, the languages we speak, and the issues that matter to us,” Cuevas said. “Latinx voters are the largest voting minority in the U.S. We have a lot of untapped power, and trying to hispander to us isn’t going to work. It’s going to take more than talking about immigration. Health care, housing, basic income, the lack of these things is killing our communities.”

In Florida, QLatinx has focused on engaging Latino communities through literature drops, door-knocking campaigns, phonebanks, and text message campaigns. It’s “painstaking work,” the executive director told Prism, and so are the inroads the organization is trying to build with national organizations that focus on civic engagement.

The goal, Cuevas said, is to get these organizations to go beyond “rainbow narratives” and begin to advocate more widely for criminal justice reform, access to reproductive health care, and to shift their understanding of immigration as a fundamental LGBTQ issue.

The Vota Jota organizers who spoke to Prism all reported feeling uneasy headed into the presidential election, especially in light of the Supreme Court being stacked with President Donald Trump’s appointees and swirling concerns about a potential coup. Even if former Vice President Joe Biden wins the election, Cuevas said the work cannot stop.

“I’m thinking a lot about where all of this momentum will go after the election. Like AOC said, there’s no going back to brunch if Biden is elected. We can maybe get some takeout, but there is no going back to ‘normal,’” Cuevas said. “Biden and Harris are not going to be our saviors. They may stop the bleeding, but this country has a lot to fix and we have to continue mobilizing our communities. We need to show up and show out—not just on Election Day, but every day.”  

Tina Vásquez is the editor-at-large at Prism. She covers gender justice, workers' rights, and immigration. Follow her on Twitter @TheTinaVasquez.